Wen Liu
Senior Product Designer — Complex Enterprise Systems · Workflow Architecture · Product Strategy
Summary
Product designer with 10+ years shaping workflow-heavy products across enterprise SaaS, cybersecurity, and education platforms.
Combine systems thinking, prototyping, front-end collaboration,
and implementation-aware design to turn complexity into testable products.
Work spans enterprise platforms, operational workflows, and complex systems where clarity, scalability, and cross-functional execution matter.
Deliver proven business outcomes:
+75% conversion, +40% engagement, $15M+ revenue.
Core Competencies
Professional Experience
Calbright College - Statewide Digital Learning Platform
Scaled from ~2,000 to 8,000+ students and 3 to 7 programs in under 2 years.
- Rebuilt student journey into adaptive, signal-driven pathways. Faster common-case actions by 30%.
- Supported DEAC accreditation and credit-bearing program transition.
- Replaced Salesforce CRM with a custom Staff Portal. Staff time-to-action improved 35%.
- Introduced Credit for Prior Learning and state compliance reporting.
DiDi
Built foundational design language. Grew team to 2 designers + 1 product intern.
- EagleEye — Evolved a single DLP tool into a five-hub security platform. +75% trial conversion, +40% engagement lift.
- Translated ML threat models into explainable operator interfaces.
- Led junior team shipping a real-time security monitoring dashboard.
- IDR — Launched live incident detection platform with automated reporting.
- DiDi International Privacy Center — Created a global breach monitoring platform with real-time incident tracking.
Cisco
Co-built shared component library. Worked across three products.
- CNAE — Core designer for Radial View, dashboard, and search token experience. +25% operational efficiency, -20% task time.
- Contributed to product line generating $15M+ in revenue. Featured at Cisco Live keynote.
- CLN — Built a CCIE/CCNA certification platform — first deep EdTech experience, through-line to Calbright.
- Atlas — Network ops platform translating telemetry into actionable dashboards. Feature deployment accelerated 30%.
Early Career
UX roles across EdTech and enterprise platforms, including Tynker, SunSpec Alliance, New Cyberian Systems and Global Courier Express.
Design Practice & Toolkit
- Rapidly prototype and validate product concepts using front-end tooling, design systems, and modern workflows.
- I use AI to accelerate exploration and prototyping, but the core of my work is product judgment, systems thinking, and cross-functional execution.
Research & Strategy
Design & Prototyping
Front-End & Dev
Analytics & Testing
Collaboration
AI & Automation
Education
B.A. Multimedia & Art
California State University, East Bay
Resume
A concise overview of my experience, scope, and selected impact across product design, systems thinking, and platform work.
Download Resume